There are few videogame legends more famous or enduring that than of the Diablo cow level. There actually isn't a cow level in Diablo (1997), but rumors of one were so persistent and pervasive that Blizzard included one in Diablo 2, and later brought cow-themed levels to Diablo 3 and even World of Warcraft. There's even an entire Wikipedia entry dedicated specifically to the cow level, including a section on its «impact and legacy.»
In light of that, at least some fans were no doubt surprised and disappointed when Diablo general manager Rod Fergusson said that there's no cow level in Diablo 4. «We've been really focused on trying to keep it as grounded as possible,» Fergusson said in a May interview with Kinda Funny. «And because of that, there's no secret level in Diablo 4 that people might be looking for.»
That's a pretty unambiguous statement, backed by sound reasoning. But not everyone is taking no for an answer: A growing number of Diablo 4 players are now searching for a cow level that they believe has to be stashed away in there somewhere—a belief driven by what they perceive to be clues scattered throughout the game.
Some of those hints are relatively overt, like a reference to «Oxen Gods» in Ked Bardu who may grant a blessing to those who make a worthy offering.
Other so-called evidence is less convincing—like this cow head on a Diablo 4 map, for instance.
But while some supposed clues are clearly a stretch, the search for the elusive bovines is shaping up into an old-fashioned internet treasure hunt. This busy Reddit thread has a running tally of everything of substance that's been discovered so far, some of it found in the game and other bits datamined, and I won't lie, it makes a compelling argument.
For me,
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