Apple Vision Pro currently in mass production, to hit stores in late January, says report
On June 6, 2023, at the Apple Worldwide Developers Conference (WWDC), Apple CEO Tim Cook used the magic phrase ‘One more thing' to unveil the newest product line of the company, Apple Vision Pro. It is a mixed reality headset that uses augmented reality and virtual reality elements to create an immersive experience of what the company calls ‘spatial computing'. Users will see a 3D version of the interface and apps in front of them, and it can be interacted with. It works entirely on eye tracking and gesture control and it even features a virtual keyboard. Even though the product was announced almost six months ago, the company is yet to launch it. Now, as per a new report, it can hit the stores as soon as late January 2024.
Long-time Apple analyst and tipster Ming-Chi Kuo posted more details about the device on his blog. Calling Vision Pro the most important product for Apple for 2024, he said, “Shipments in 2024 are estimated to be approximately 500,000 units. Vision Pro is currently in mass production and will begin mass shipments in the first week of January 2024. Vision Pro will most likely hit the store shelves in late January or early February based on the current mass shipment schedule”.
“If user feedback on Vision Pro is better than expected, it will help strengthen the market consensus that “Vision Pro is the next star product in consumer electronics” and the related supply chain stock price,' he added.
A Bloomberg report by Mark Gurman confirmed a similar timeline and highlighted that while mass shipping will occur in January, the products will make their retail debut in February 2024. Once it hits the stores, it will become one of the most expensive consumer products from the company at a steep price starting at
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