Dumb Money, the film chronicling GameStop's 2021 stock market frenzy, just got a trailer. The film marks director Craig Gillespie's foray into adapting real-life stories — since 2017's I, Tonya — and is slated to release September 22 in theatres. With Paul Dano in the lead, it essentially serves as a David v Goliath dramedy about the real-life YouTuber Keith Gill, who took on billionaire hedge fund managers, who were betting that the stock price of brick-and-mortar retailer GameStop would fall. The shocking events were condensed in author Ben Mezrich's novel ‘The Antisocial Network,' from which the movie draws its plot beats upon.
The trailer for Dumb Money opens with Reddit screenshots and archived footage of news channels reporting on the GameStop short squeeze that sent Wall Street into a frenzy. We then jump back by six months, where YouTuber Keith Gill live streams himself and spreads his word across Reddit, trying to encourage people into investing in GameStop shares. You see, Wall Street is betting that GameStop is going to fail and if it does, a group of hedge-fund managers with millions in net worth would make a lot of money. The film focuses on three of them — Gabe Plotkin (Seth Rogen), Ken Griffin (Nick Offerman), and Steve Cohen (Vincent D'Onofrio) — who initially see Gill's buying as 'dumb money', which they are happy to accept. The regular people don't like that idea and therefore, join Gill on his crusade and bet on GameStop, over time turning the investments into profit and upending their lives. Remember when everybody was installing the Robinhood app on their phone?
“How much did we make today?” Caroline Gill (Shailene Woodley) asks her husband Keith, who responds with “$5 million", followed by another
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