Since the day of its launch, Meta's latest addition to its social media apps i.e. Threads, is continuously in the news. First due to its amazing initial popularity and then the quickly receding user count. Worryingly, for Meta, after the grand launch and increase in the number of Threads users, the excitement quickly slowed down after some time. There was a huge reduction in the number of active users on the platform. Since then, Meta has been rolling out useful updates and now, it is looking to promote it in other ways too in order to amplify the number of active users on the platform.
Recently it looks to have silently unveiled a new growth strategy by integrating Threads posts with Facebook. This move is designed to expand Threads' reach and elevate user engagement, as it allows content from Threads to be shared on the ever-popular social media platform, Facebook.
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According to a report by TechCrunch, in the past 24 hours, multiple users have observed a new addition in the form of a "For You on Threads" carousel within the Facebook app. Notably, Meta had introduced a similar carousel feature for Instagram users back in August. However, they had not officially disclosed whether this move had any significant impact on Threads' engagement until now.
Threads has been actively rolling out improvements in the last 30 days. They introduced a free edit button, making it more convenient for users to fine-tune their posts. Additionally, they have made it easier to switch between accounts, a feature that is well-received by users with multiple profiles. Threads is also preparing to launch a Trending topics feature, promising to keep its user base engaged and informed.
A significant development
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