Love it or hate it, Intel is overhauling its system of naming and marketing its Core processors for laptops and desktops, which has been in place for almost 15 years.
To simplify the company’s branding, Intel is removing the “i” from the i3, i5, i7, and i9 tiers for its Core chips, a move Intel previously hinted at last month. Going forward, consumers will only see Core 3, Core 5, Core 7, and Core 9.
But in a more surprising move, Intel is also ditching the “generational messaging” behind each Core series. Hence, you won’t see a 14th Gen or 15th Gen Core series, at least not officially. Instead, future Core chips will simply be given a processor number, for example "Intel Core 5 processor 1050."
When the next generation comes along, the numbering will then go up sequentially. For example, a following generation would likely be the Intel Core 2000 series, although the company is still ironing out the exact details of how the new numbering scheme will represent successive generations.
The name-scheme changes don’t stop there. Intel will also be designating a new processor tier, called Core Ultra. The Ultra processors will cut across the Core 5, Core 7, and Core 9 levels, and feature Intel's most cutting-edge CPU architecture or premium features. The basic, non-Ultra Core lines will be allocated to the CPUs intended for a mainstream audience.
You can expect the Ultra chips to arrive with names in the form of "Intel Core Ultra 9 1090H." (Note: The 1090H, like the 1050 above, is given as an expressive example, not reflecting any announced chip.)
“The first digit of the products coming out here will indicate the newness,” Tim Thraves, senior product brand manager at Intel, told PCMag. “You will see that there is an
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