HP does a first in India, launches affordable refurbished laptops program

tech.hindustantimes.com:

In a significant move aimed at making technology more accessible to a broader spectrum of consumers, HP has introduced its refurbished laptop program in India. This initiative seeks to provide affordable computing options to both retail customers and businesses. HP's refurbished laptops will be made available in the country through a certified partner, marking a pioneering step to boost PC adoption, especially in smaller towns and rural areas where access to personal computers has been a challenge.

India has become the first market where HP has launched its refurbished PC venture, with plans to expand the program to other regions in 2024. Under this program, HP will operate on a subscription model in India, allowing businesses to access the latest technology over periods of 6, 12, or 24 months. The success of this subscription model has now led to an extension of refurbished PC offerings to retail customers and small businesses on a transactional basis. Initially, the program will focus on Notebooks, with future plans to diversify and broaden its range of offerings.

We are now on WhatsApp. Click to join.

HP's certified partner will source devices from both enterprise and retail consumers, subsequently refurbishing them to meet HP's stringent quality standards. After refurbishment, these devices will be sold to customers with comprehensive post-sales support, including warranties.

Gurpreet Singh Brar, Vice President of HP India, expressed the company's vision behind this initiative. He stated, "Recognizing the limited PC adoption in rural and smaller towns, we aim to transform this landscape. Our new initiative is a significant step in our ongoing mission to bring affordable technology to everyone. It's a game-changer for