How Sony PlayStation's attempts to block Xbox's deal with Activision Blizzard could jeopardize its own deals
Sony PlayStation has had a strong say about Xbox's potential deal to acquire Activision Blizzard ever since it was announced in January 2022.
Since then, the Japanese giants have fought their American counterparts as there have been bold discussions of potential exclusivity. While the scrutiny has been on Microsoft and its ambitions, there could be a chance for further scrutiny in other avenues.
The entire acquisition remains in fine balance at the time of writing, and a conclusion hasn't been drawn. However, Xbox has certainly managed to reasonably convince the FTC of its intentions in the US and CMA in the UK.
That being said, the deal with Activision Blizzard will likely still take some time. A greenlight to the acquisition will worry PlayStation, but they could have more things to worry about.
2022 was a busy year for both PlayStation and Xbox as far as deals go. The former completed their takeover of Destiny-makers Bungie, but its potential valuation comes nowhere close to the reported $70 billion mark that Activision Blizzard could earn.
Scrutiny was expected, and it's justified to say that Xbox prepared accordingly. The last couple of months have witnessed them entering into decade-long deals with the likes of Nintendo Switch and Nvidia, among others.
Incidentally, Sony PlayStation has also been seen as a potential destination for a deal, but nothing materialized.
The tug of war has been about Call of Duty, as PlayStation has always wanted a long-term guarantee of the military shooter staying on the platform. Xbox has agreed, but only partially, as it looked to seal a similar decade-long deal that got rejected.
Since then, news has come out that Sony's platform might be looking to block the deal altogether. Nevertheless,
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