NVIDIA GeForce NOW and Other Cloud Gaming Providers Reject CMA Decision on Activision Blizzard Deal
The Activision Blizzard acquisition is one of the subjects that's been catching a lot of attention. Since the prospect was announced in January 2022, has had its own steady stream of updates from many different parties expressing approval (or lack of). Just yesterday, we had one of the more relevant figures express its stance as the United Kingdom’s Competition and Markets Authority (CMA) blocked the Activision Blizzard acquisition.
This move comes after almost sixteen months of back and forth between Microsoft and various countries trying to approve the merger, and their reasons for doing so hinged on cloud gaming and Nintendo Switch's technical performance, among other reasons. It’s worth noting that the CMA takes such a stance based on the grounds of providing a fairer ground for cloud gaming. Earlier today, some figures in this space began to speak against the CMA’s rather blunt decision. The first of which is NVIDIA GeForce NOW, which expressed the following statement.
GeForce NOW and other cloud gaming providers stand to gain an even deeper catalog of games if Microsoft’s acquisition of Activision is completed.
We see this as a benefit to cloud gaming and hope for a positive resolution.
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