AMD Has Plans To Expand Ryzen AI Across Its Entire Product Line But Will Depend on Value

wccftech.com:

AMD has said that it has plans to expand Ryzen AI across the entire product family but will be investigating where it adds the most value.

At CES 2023, AMD announced its dedicated AI engine from Ryzen CPUs known as Ryzen AI. As a part of its XDNA AI Engine, the Ryzen AI co-processor is an on-die and dedicated chip that can be used to boost AI capabilities. AMD said that the Ryzen AI Engine can drive up to 4 concurrent AI streams while multi-tasking and delivering up to 35% higher responsiveness compared to just a single AI stream.

But building chips with Ryzen AI has some caveats and the major one is the cost and overall value proposition. In an interview with PCWorld, AMD's DVP & GM of Client Channel Business, David McAfee, stated that Ryzen AI is just the beginning of AMD's AI ventures. CEO, Dr. Lisa Su, has also committed to AI as the number one strategic priority of the company.

The first chips to make use of the AMD Ryzen AI engine are the Ryzen 7040 "Phoenix" mobility processors. Not all Phoenix chips house the dedicated AI engines and there's a good reason why AMD has made this choice. Based on the Xilinx IP, these chips can make experiences in software and operating systems such as Windows 11 better by delivering higher efficiency and better use of the hardware rather than simply burdening the CPU and GPU. Some of the features you can expect from Ryzen AI include:

Beyond this, David states that AMD is already discussing plans on how to expand its Ryzen AI stack across its Ryzen products. The major barrier to implementing Ryzen AI is the cost & that there has to be a good enough and actual reason to put Ryzen AI within budget chips & even desktop SKUs. David also raises the possibility of adding Ryzen AI to a