If you type Waffle into Google you will no longer find a delicious square breakfast treat covered with syrup and powdered sugar as the number one result. Instead (at least in the US and UK) you will find Waffle, one of the many daily word puzzle games that were inspired by the sudden smash-hit success of Wordle.
That's pretty impressive—waffles have been around since the 14th century and Waffle only popped up in February of 2022.
Granted, if you want to eat a waffle you probably just go and eat a waffle, you don't look it up on Google it first. But Waffle (the game) is still pretty darn popular. According to Waffle's creator, James Robinson, the game now has roughly 450,000 daily players, and that success hasn't gone unnoticed.
Speaking to gamesindustry.biz, Robinson says he's received a number of offers from parties who wanted to buy Waffle, similar to how Wordle was purchased by the New York Times shortly after it became a hit. Unlike Josh Wardle, creator of Wordle, Robinson hasn't sold his creation.
«One of [the offers] was a life changing amount of money,» Robinson said. «I could have done that and finished it there. But I have always wanted to make more games, and if I was to sell it, I wouldn't have that platform to make more. It's a decision I still think about every day. But… we are keeping it independent.»
Play a few games of Waffle and it's easy to see why it's become such a popular daily word puzzle. Instead of an empty Wordle grid, Waffle is already filled in—though most of the letters are in the wrong place. And instead of one word, you're trying to solve six intersecting words (the grid has four gaps in it, giving it a waffle-like appearance, hence the name). You swap letters by dragging and dropping them,
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