Ubisoft Reveals Its Game Streaming Plans in the Wake of Microsoft’s Activision Acquisition
Hot on the heels of Microsoft’s successful completion of its Activision acquisition, has released a Q&A covering how the company plans to use its streaming rights for Activision Blizzard games moving forward. Ubisoft gained the game streaming rights to the Activision Blizzard catalog as part of agreements made by Microsoft to gain the European Commission’s approval for the high-profile acquisition.
As initially reported by Eurogamer, Ubisoft has released a Q&A with Ubisoft’s SVP of Strategic Partnerships & Business Development, Chris Early, that gives gamers an overview of how the publisher will use the game streaming rights it acquired as part ofMicrosoft’s acquisition of Activision.
Under the terms of an agreement brokered by Microsoft with the European Commission, the company is required to allow anyone who owns Activision Blizzard games in the European Economic Area to stream them for free. Rather than handling the streaming itself, Microsoft granted Ubisoft the streaming rights to Activision Blizzard titles in that region.
Gamers in the European Economic Area will now be able to stream any games they own from the Activision Blizzard backlog as part of this deal. Early notes that the deal for streaming rights also covers the next 15 years of Activision Blizzard releases and is retained in perpetuity, meaning that Ubisoft “will still be able to provide those games to people and companies throughout the world” even after the deal ends. Gaining the streaming rights to Activision Blizzard titles is a big win for Ubisoft, letting it expand its streaming catalog far beyond first-party titles like the upcoming Avatar: Frontiers of Pandora.
Early also discussed how the increased adoption of game streaming could impact the
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