city London Platform UPS Sony city London

The Last of Us Infects London with Creepy Cordyceps Exhibit | Push Square

Reading now: 113
pushsquare.com

Sony's latest #LiveFromPS5 marketing beat is here. The platform holder is aggressively pushing its current-gen console now that PS5 stock is much easier to find, and part of that campaign is this latest installation in London.

This marketing stunt brings attention to The Last of Us, leaning on the recent TV adaptation's huge success. In Shoreditch, Sony has installed a special exhibit that turns one room into a cordyceps-infested ruin.

Encouraging passers-by to check out The Last of Us: Part I after watching the HBO show, it looks fantastic, albeit pretty creepy.

Here are some photos of the scene: In a follow-up tweet, PlayStation says this will remain in place from today — 17th March — through to Tuesday 21st March.

Read more on pushsquare.com
The website gamebastion.com is an aggregator of news from open sources. The source is indicated at the beginning and at the end of the announcement. You can send a complaint on the news if you find it unreliable.

Related News

DMCA