The Last of Us Infects London with Creepy Cordyceps Exhibit | Push Square

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Sony's latest #LiveFromPS5 marketing beat is here. The platform holder is aggressively pushing its current-gen console now that PS5 stock is much easier to find, and part of that campaign is this latest installation in London. This marketing stunt brings attention to The Last of Us, leaning on the recent TV adaptation's huge success.

In Shoreditch, Sony has installed a special exhibit that turns one room into a cordyceps-infested ruin. Encouraging passers-by to check out The Last of Us: Part I after watching the HBO show, it looks fantastic, albeit pretty creepy. Here are some photos of the scene:

In a follow-up tweet, PlayStation says this will remain in place from today — 17th March — through to Tuesday 21st March. If you'd like to take a look for yourself, head over to BOXPARK Shoreditch between 11am and 7pm.

Have you seen this latest marketing push from Sony? Will you be making a trip to see it in person? Tell us in the comments section below.

Having grown up alongside PlayStation, Stephen has developed an eclectic taste in video games and a wide knowledge of the medium, from small indie gems to the biggest AAA blockbusters. Ever hopeful that the Burnout series makes a miraculous return.

Looks good.

However, now the show is done, im hoping for a tlou quieter period. bit burnt out on it after last few month.

I just wish we heard more about video games from Sony. I've heard more about their television plans than what they have in store for the PS5. Still have no clue about Stellar Blade or Spiderman 2. At this point it feels like any showcase that's less than an hour in length would be a disappointment.

I live in London so would like to go and see this

@KaijuKaiser I think they're waiting until closer to E3 for big