Steam appears to have been cracking down on rule violations recently, particularly towards users who attempt to bypass regional restrictions by the use of VPNs and Steam code and gift reseller sites.
The immense popularity of Helldivers 2—in combination with a large number of users attempting to subvert pre-existing restrictions on Sony game activation in Russia and Belarus—appears to have kicked off a wave of bans, with an estimated 20,000 Steam accounts facing the wrath of Valve in response.
Russian and Belarusian Steam accounts were no longer able to activate games developed by Sony as of February this year, mirroring a pre-existing 2022 ban on PlayStation sales in Russia as a response to the Ukraine war. Still, that doesn't appear to have stopped many from turning to less scrupulous means to acquire Sony-published games like Helldivers 2, released in the same month.
VPN providers and reseller sites often advertise easy ways to circumvent regional restrictions on a variety of platforms. To bypass the current restrictions, Russian and Belarusian users have been turning to location spoofing, third-party Steam gift purchases, and other methods to allow them to play banned games.
However, attempts to subvert the restrictions appear to have been triggering Steam bans en masse for accounts deemed to be violating Steam user agreements (via Overclockers.ru).
It's not just Russian and Belarusian accounts that have been subject to Valve's latest crackdown, either. Several cases have been reported of accounts with gifts from multiple regions being blocked, while others report that accounts with suspected activation of «global» keys bought from reseller sites have also been banned.
Steam users who believe their account has been wrongly penalised are advised to contact a Steam support agent via the Steam support help site.
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