A large majority of handheld console makers are updating their designs with AMD's Ryzen 8040U "Hawk Point" APUs.
The handheld console market is currently dominated by AMD's Ryzen 7040 & Ryzen Z1 APUs based on the Phoenix silicon. This is due to the great performance per watt and graphics performance that these chips offer. Now handheld console makers are announcing updated designs that rock AMD's latest Ryzen 8040 "Hawk Point" APUs. The APUs were announced recently and are expected to launch by February 2024.
With the adoption from the laptop industry, it seems that AMD Hawk Point APUs are set to make a dominant entry within the handheld markets as well, starting with AYANEO's recently revealed FLIP handheld device, which will reportedly house Team Red's Ryzen 7 8840U.
The AYANEO FLIP is the industry's first "dual screen" handheld to be equipped with AMD's Hawk Point APUs, and interestingly, it will come with the choice of a Phoenix APU (Ryzen 7 7840U) as well, providing consumers with the best of both worlds.
If we talk about the AMD Ryzen 8040 APUs, they are categorized as a mere "refresh" of the existing Ryzen 7040 "Phoenix" family but with some improvements to power management and the XDNA engine which enable the chip to perform slightly better. AMD's Hawk Point APUs are positioned between the previous Phoenix and the next-gen Strix Point lineups, which is why Team Red didn't decide to include big performance generational gaps.
Speaking of the AYANEO FLIP, it will reportedly come in two different configurations, the AYANEO FLIP KB, the dual-screen model is the AYANEO FLIP DS. It shows a resemblance similar to the iconic Nintendo DS, which is why it has garnered immense interest from the industry, especially Nintendo fans.
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