The popular gaming expo known as E3 has been officially retired after occurring almost annually for nearly 30 years. E3, an abbreviation for Electronic Entertainment Expo, has been happening since 1995, offering a space for developers and publishers to showcase their upcoming games and hardware to members of the industry, from shareholders to journalists, for instance.
Through an exclusive article, ’s Gene Park broke the news that E3 had been canceled permanently by its organizer, ESA (Entertainment Software Association). The information was subsequently confirmed by a post made on the official account on X.
The post made by ESA on E3’s account on X (formerly Twitter) mentions that “” The company thanks its attendees for “” The definitive cancelation comes after a few turbulent years in which ESA had to cancel E3 due to organizational problems, including the COVID-19 pandemic.
E3’s definitive cancelation comes after a few turbulent years in which the ESA canceled events due to COVID-19 in 2020 and then again in 2022. ESA held a digital version of E3 in 2021, but even then, it seemed like the event was in trouble — with lukewarm reactions and underwhelming reveals. There were rumors that the traditional in-person event would happen again in 2022, but the pandemic still affected the organization and E3 was canceled a second time.
Earlier this year, E3 was canceled a third time, in light of companies pulling out of the event and holding their own showcases. The expo was also competing fiercely with Summer Game Fest. E3 was already largely considered “” by the industry, but there were still hopes that it would come back in full force in 2024. Nevertheless, ESA has confirmed the permanent retirement of the traditional expo,
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