Xsolla acquires 3 content creation and distribution companies

venturebeat.com:

Xsolla, a global game commerce company, has acquired Lightstream, Rainmaker, and API.stream from Videndum, the parent company. These toolmakers are helping to change the landscape of content creation and distribution.

These deals underscores Xsolla’s recognition of the value creators bring to the gaming ecosystem and is dedicated to building and strengthening relationships with talent agencies, creators, and their audiences. This is heady stuff for a company that started in 2005 as a payments firm.

Xsolla Partner Network already serves as a one-stop solution for engaging developers and publishers and exploring new revenue and rewards opportunities. With the acquisition of Lightstream, Rainmaker, and API.stream, Xsolla will allow creators to go live within seconds via cloud streaming services, request free keys from game developers, participate in referral programs, create their branded web shops, and sell digital goods for games in Xsolla’s portfolio.

Lightstream is a cloud-based streaming studio that allows creators to produce and share live content easily. By integrating Lightstream’s technology, Xsolla will enable creators to easily initiate live streams with minimal technical requirements, facilitating an efficient and user-friendly streaming experience.

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The Rainmaker platform empowers creators to manage and grow their audience while maximizing revenue opportunities. Integrating Rainmaker’s tools into the Xsolla Partner Network will provide creators with a suite of features designed to optimize audience