Xsolla rolling out new developer opportunities, partnerships and more
On the fourth GamesBeat Live Xsolla Update, GB’s own Dean Takahashi welcomed back Chris Hewish, president and interim CEO of Xsolla, to share intel on Xsolla’s latest product lineups, from the seasonally appropriate Headless Checkout, which offers developers free run to create their own UI and UX, to the new Xsolla Mall, for developers and influencers alike, and more.
Headless Checkout is the newest addition to Xsolla’s flagship product, PayStation, enabling complete customization to the PayStation user experience. Developers can add assets, create customized receipts and checkout flow. As Hewish explains, this creates a seamless, branded transaction experience no matter what platform the end consumer is on.
“We’re all familiar with going to buy something online or in a game or on a website or an app and you have a window pop up that takes you out of the moment, takes you out of the game and the experience,” Hewish says. “With Headless Checkout, you can customize all of that so to the player, it feels like they’re still in the game. That removes a big friction point and not only creates a better branded experience for the user, it also increases the engagement and the transactions and commerce.”
The tool also offers the ability to optimize checkout UIs with A/B testing, as well as add holiday themes, localize assets to lean into the needs and wants of your player demographic and more.
The Xsolla Mall is a new online destination for both game developers and influencers that delivers higher engagement and retention rates, increased brand awareness and reduced customer acquisition costs with an increased profit margin. Developers and influencers get a custom branded landing page hosted at the mall, and a direct relationship
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