Xbox Activision deal explained: Your biggest questions answered
The Xbox Activision deal has been a topic of discussion for over a year now, following Microsoft announcing its intent to purchase the publishing giant for $68.7 billion on January 18, 2022. The deal would see Activision, Blizzard Entertainment, and King become a part of the Xbox Game Studios brand, with Microsoft gaining control over franchises like Call of Duty, Candy Crush, and World of Warcraft.
Naturally, the largest video game acquisition in the industry's history has received quite a bit of attention. As it stands, both the Federal Trade Commission and European Commission are investigating the deal over competition concerns, while Sony continues to rally against the proposed acquisition in public.
It's a lot to take in, and there's a lot of unanswered questions out there. That's why we have put together this Xbox Activision deal explainer, where we'll try to answer some of your biggest questions around the acquisition. Naturally, we'll keep this updated as we learn more.
On January 18, 2022, Microsoft announced its intention to acquire Activision Blizzard. If approved, the Xbox Activision deal would bring video game developers like Beenox, Blizzard Entertainment, High Moon Studios, Infinity Ward, King, Raven Software, Sledgehammer Games, Toys for Bob, Treyarch, and others under the Xbox Game Studios umbrella. Microsoft Gaming would have control over a collection of the most popular video game franchises in the industry and, should the $68.7 billion deal close, Microsoft will become the third-largest gaming company by revenue – behind Tencent and Sony. Speaking to the potential of the acquisition, Microsoft Gaming CEO Phil Spencer had this to say: "Players everywhere love Activision Blizzard games, and we
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