Walk into Best Buy today and you'll find 11 Roku-branded smart TVs available to buy, ranging in size from 24-inches right through to 75-inches.
Roku decided to sell its TVs exclusive through Best Buy, both in-store and through the retailer's website. Three models are being offered called Plus Series 4K, Select Series 4K, and Select Series HD. The differences break down as follows:
1080p resolution
Voice remote
2.1 stereo
Wi-Fi 4
24-inch, 32-inch, and 40-inch size options
$149.99 to $279.99(Opens in a new window)
4K resolution
Enhanced voice remote
2.1 stereo
Wi-Fi 5
43-inch, 50-inch, 55-inch, 65-inch, and 75-inch size options
$319.99 to $799.99(Opens in a new window)
4K resolution
Roku Voice Remote Pro (including hands-free)
4.1 stereo
Wi-Fi 6
55-inch, 65-inch, and 75-inch size options
$649.99 to $1,199.99(Opens in a new window)
With prices starting at just $149.99, Roku is catering to all budgets, but the focus is clearly on the Plus Series 4K range(Opens in a new window). Roku has incorporated QLED technology, 4K Dolby Vision Picture, local dimming, automatic brightness adjustment, Dolby Atmos, included their best remote, and the fastest wireless connection. However, the $649.99 price for the 55-inch model will look high next to TCL's 55-inch Roku TV(Opens in a new window) which costs just $319.99.
We've known Roku was going to launch its own range of TVs since January, but today if the first day they have gone on sale. And as you'd expect, Roku has ensured they are all compatible with the existing range of Roku Wireless audio devices, including the soundbar, speakers, and subwoofer. So even if you can't afford the Plus Series 4K, you can at least upgrade the audio on the other two models.
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