The new indie horror title PoppyPlaytime has swept the internet, and kids have unexpectedly fallen in love with its popular main monster, Huggy Wuggy. Something about the giant blue doll with a set of gnashing teeth is extremely appealing to today's kids, but it's not readily apparent exactly what it is. It might be a little confusing why such a terrifying monster would be the internet's latest obsession, but there are a few possible explanations.
In Poppy Playtime, Huggy Wuggy is the main antagonist of Chapter 1. He's a giant blue doll with eerily human-looking eyes, as well as multiple rows of sharp teeth that don't become apparent until relatively late in the game. After players make their own Playtime Co. toy and solve Poppy Playtime's Make-A-Friend room puzzle, Huggy starts chasing them in an apparent attempt to eat them. He's become an iconic symbol of the game, even more so than the titular toy, Poppy. There are likely a myriad of different reasons for his popularity, and there's no saying definitively what the one root cause is.
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One possible reason, among many, is that kids don't perceive scary things the same way adults do. It can sometimes be hard for adults to see from a child's perspective, so being confused by the sudden popularity of a horrifying nightmare creature is understandable. The trend seems on the surface like it doesn't make much sense, but when examined closely, some logic begins to emerge. Poppy Playtime's classic toy-inspired designs are somewhat kid-friendly, at least on the surface, though they also become nightmarish over the course of the game's chapters, and this combination of a toy-like exterior with a scary interior might make
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