How to watch the 2023 Thanksgiving Day Parade, and what you may not notice

polygon.com:

Thanksgiving in the United States comes with a number of traditional televised events, but maybe none as seamless and low-key entertaining as the Macy’s Thanksgiving Day Parade.

This year marks the department store’s 97th parade down the streets of New York City, and the event once again promises floats, musical numbers, and big cartoon balloons, albeit with an extremely 2023 touch. Here’s what to know — and a few things you may never think about while watching.

The official telecast of the Macy’s Thanksgiving Day Parade will air on NBC and be simulcast on Peacock. Today’s Savannah Guthrie, Hoda Kotb, and Al Roker will be back per usual to yap about the floats. A Spanish language simulcast will air on Telemundo, hosted by Carlos Adyan and Andrea Meza.

This year’s parade starts a little earlier than usual: the simulcast runs from 8:30 a.m. ET to 12 p.m. ET., but will also begin at 8:30 a.m. in all time zones, so no need to wake up at the crack of dawn. NBC will also air an encore of the parade at 2 p.m. ET.

This year’s balloon lineup sees a number of returning Giant and Novelty favorites, including Spongebob, Grogu, Bluey, and Smokey the Bear. The commerce of it all means a number of unfamiliar faces will join the lineup, too, including Leo, Adam Sandler’s 74-year-old lizard from the upcoming Netflix animated film; Uncle Dan, the mallard main character of Illumination’s new movie Migration; and Blue Cat & Chugs, the mascots of the Web3 company Cool Cats Group and the winner of a Macy’s contest to decide which NFT brand should earn a coveted character in the parade. 2023, baby! Anime continues its mainstream takeover as well, with legacy balloons Goku and Pikachu joined for the first time by One Piece’s Monkey D. Luffy.