Here come clown feet | This Week in Business
There's a line in Dr. Seuss' The Foot Book that always makes me think of the games industry.
QUOTE | "Up feet, down feet, here come clown feet." – Dr. Seuss
It's accompanied by a picture of a jaunty clown, strutting along care-free with eyes closed, completely oblivious yet comfortable in his own absurdity.
It was perhaps prophetic. The Foot Book was first published in 1968, and the clown feet were indeed on their way. The "industry" part of the games industry started just three years later with the arrival of the first commercial video game, Computer Space, in 1971.
The clown feet have been marching ever since, even though one would hope the industry would grow up at some point, but here we are. Video games is a $200 billion annual business (more or less), and we still have many of our largest players eagerly slathering on the greasepaint like they're prepping to win the coveted $200 gift certificate grand prize at the Gathering of Juggalos' Reno Rydaz Anal Probe Cornhole Tournament, which is a very real thing taking place next Thursday in Thornville, Ohio.
Best of luck to all the competitors, which we can only assume include some of the following companies. Participants should arrive 15 minutes before the 5 p.m. start time.
Earlier this week, Unity rolled out its big AI push with its in-house Sentis and Muse platforms, as well as an AI Marketplace in the Unity Asset Store with offerings from ten different companies.
QUOTE | "Atlas builds cutting-edge generative 3D AI technology to enable the creation of assets & virtual worlds in a fraction of the time it takes using traditional methods." – Unity touts the Atlas 3D Asset Creator in its press release for the AI push.
It appears the non-traditional method Atlas
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