The text-based social media scene is undergoing a big revolution. While Twitter, a traditional player and the pioneer of the format has been focused on building revenue opportunities for its users and working on its immersive video experience, newer players like Mastodon, Threads, and Bluesky are building a tech-forward social media experience that is being called ‘fediverse'. It essentially means that users can jump from one social media platform to another without ever having to create a new profile or lose their existing data. Taking a step in that direction, Meta's Threads dropped a major update where among other features, it was announced that Threads users will be able to verify their profile on Mastodon and other supported platforms.
Adam Mosseri, head of Instagram, posted in the late hours of yesterday, August 9, announcing the new feature. He said, “We've also rolled out Threads support for rel=me links to help you verify your identity on platforms like Mastodon. You can now add your Threads profile link on supported platforms to verify your identity. Proud of the team for taking meaningful steps towards adopting open standards and the fediverse”.
This decentralized feature, also known as Fediverse (a portmanteau of Federation and Universe) is being looked at as the next logical step in creating a platformless social media experience. Consider the following scenario.
Maybe you like the group of people you are connected with on a social media platform and you would want to see their posts, but the platform either has a strange algorithm that recommends posts you are not interested in or lacks some features you want or just does not match your aesthetics. In the days of Facebook, Twitter, and Instagram, you were sort
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