Tower Pop raises $2.1M for Web3 battle royale/tower defense game Omega Royale
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Tower Pop has raised $2.1 million in funding for its Web3 battle royale and tower defense game Omega Royale.
The company aims to use a novel play-to-mint model, where players who are dedicated to the game and rank the highest can mint the collectible non-fungible tokens (NFTs) in the game. In that way, the company hopes to bring successful NFTs to mobile games.
Play-to-mint is a single-player web version with the game’s first NFTs as a prize for the top players. By introducing players to the game early on, the team has a chance to show the player audience what makes the game different and it helps spread awareness of the game.
Omega Royale with its unique battle royale mode will launch in alpha on the AppStore and Google Play Store as a mobile title in March. Over half a million of games played already in the play-to-mint game, and it is off to a good start with Day 1 retention at 60%, Day 7 retention at 38% and Day 30 retention at 16%.
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That’s good as the play-to-mint game offers no metagame. It is just basically the same level over and over, so the founders are really excited about getting the full battle royale game launched.
The funding round was led by Play Ventures, Agnitio Capital, and backed by angel investor Santiago R. Santos. This round was the second funding round for Tower Pop, with the previous round being closed in early 2021. After this round, Tower Pop has raised $2.8 million in total. The founders are cousins
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