Chloé Zhao Billie Eilish Action UPS Marvell Arrow shooting Diablo Chloé Zhao Billie Eilish

There's a live-action Diablo ad from the director of Marvel's Eternals that's way too serious for its own good

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«Whatever you can do, we beg you!» a dude in a snowy field petting a dead horse entreats me before looking directly into my eyes. «Will you save us?» a child actor in the middle of some burning ruins asks me, again with really intense eye contact (Lilith later shows up at the town in the trailer so I think the kid's gonezo).

After a welcome reprieve of a rogue shooting arrows and doing rogue-y things, we're back to uncomfortable eye contact: «Will you make them suffer?» a man chained to a dungeon wall demands to know.

Bro, I'm still full from lunch and kind of want to lie down. In the vaunted tradition of big budget games, Blizzard commissioned Nomadland and Marvel's Eternals director Chloe Zhao to make a live action trailer for the imminent release of Diablo 4, and it's fine, I guess.

Similar to that Billie Eilish trailer, it largely made me feel nothing at all, save for slight confusion, an acknowledgement that I was being marketed to, and a mild discomfort at, again, and I can't stress this enough, all the really intense eye contact coming through the screen. «Can your shadow be our light?» another lady asks, thankfully looking down at a witches' brew instead of directly at me. «Will you fight the darkness?» a blacksmith quiveringly queries the camera. «Please, end their terror!» a lady hiding from demons demands. «Click here, m'lord!» a scantily clad anime lady in a banner ad from another window intrudes.

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