The Nintendo Switch 2 logo could have leaked, and it's exactly what I expected
It’s clear that Nintendo has lost control of the narrative surrounding the Nintendo Switch 2, with other companies showing off detailed mockups allegedly based on the unreleased console at CES 2025 and an apparent photo of its controller hitting social media just a few days ago. Now we might even know what the console’s logo looks like, all before it's been officially unveiled.
According to Felipe Lima, the co-creator of Brazilian Nintendo fan site Universo Nintendo, the Nintendo Switch 2 logo will look an awful lot like the emblem for the original Nintendo Switch. It will feature a prominent '2', however, clearly differentiating it from its predecessor.
In a recent <a data-analytics-id=«inline-link» href=«https://x.com/necrolipe/status/1876938194572239001?ref_src=twsrc%5Etfw%7Ctwcamp%5Etweetembed%7Ctwterm%5E1876938194572239001%7Ctwgr%5E7478c93861bd280258aadf7b27da1a5a382c5d6d%7Ctwcon%5Es1_&ref_url=https%3A%2F%2Fwww.videogameschronicle.com%2Fnews%2Fnow-even-the-nintendo-switch-2-logo-has-reportedly-leaked%2F» target="_blank" data-url=«https://x.com/necrolipe/status/1876938194572239001?ref_src=» https: referrerpolicy=«no-referrer-when-downgrade» data-hl-processed=«none»>X / Twitter post
which we have machine translated, Lima claims that the information comes from “a reliable source” that was able to send them an image of the console itself. They even offer their own recreation of the logo, presumably in an effort to avoid a copyright takedown notice, which they state is “exactly like” the real thing.Previous leaks have also hinted that the new console will feature very similar branding to the Nintendo Switch, which lends Lima’s claims some credibility. With alleged photos of the controllers out in the wild, it also doesn't seem implausible that they might have been able get their hands on an image showing the whole thing.
I do have to say, however, that if this leak is accurate it’s hardly the most exciting news. I have always loved the imaginative branding of Nintendo
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