Spotify's New Live Events Feed Highlights Concerts Near You
Spotify has replaced its Concert Hub with a new Live Events Feed(Opens in a new window) that—you guessed it—promotes concerts the service thinks a particular user might be interested in attending.
The company is populating the Live Events Feed with information from Ticketmaster, Eventbrite, and other ticketing companies.
Spotify claims this amalgamation of data from these platforms means that it "now has most of the world’s concerts listed on-platform in our major markets." It seems the Live Events Feed will be fairly prominent in Spotify's apps.
The company says it will display information about upcoming events in the feed itself, show them in-line when people are listening to a particular artist, and directly message users about shows featuring artists they like. "All in all," Spotify says, "the Live Events Feed will help make you even more aware of events you might be interested in, and help you to make more confident decisions when purchasing tickets—all by putting the right event in the hands of the right fan at the right moment." But it won't stop there.
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