Companies from China were responsible for 39 per cent of PC games revenue around the world in 2022.
That's according to research from Niko Partners, which reports that the money made from PC titles made by Chinese companies rose by 22 per cent year-on-year. The company expects that it will grow by 13.8 per cent compound annual growth rate by 2027.
"Chinese game companies are growing internationally, and they are making bold investments at higher rates than ever," Niko CEO and founder Lisa Hanson said.
"PC games revenue generated overseas by Chinese owned companies rose by 22% in 2022 and is expected to grow by a 13.8 per cent CAGR through 2027 – which is higher than the domestic growth rate by a significant margin."
She added: “China’s market can be tough for domestic and foreign companies, but the country remains the No.1 market globally for games revenue and the number of gamers, and cannot be ignored. Game companies are successful in China, both through officially approved releases on app stores and unlicensed releases through platforms such as Steam International. If we consider games published through Steam in China as if Steam were a single entity, the revenue generated from the platform would make surpass all other publishers in the country except for Tencent and NetEase.”
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