Pokimane is streaming less on Twitch, but I’m seeing more of her than ever

polygon.com:

Imane “Pokimane” Anys is one of the most recognizable faces on Twitch. The content creator got her start streaming on the platform in 2013, playing games like League of Legends. Over the past decade, she’s gone on to co-found OfflineTV, a premier content creation group, and has amassed a following of roughly 9.3 million on Twitch. The creator also appeared in the movie Free Guy and streamed Among Us alongside Rep. Alexandria Ocasio-Cortez in one of the most-viewed streams of all time. But recently, she’s has expanded her presence on platforms outside of Twitch — and I’ve never seen more of her.

Pokimane is at a crossroads in her career, as she branches out into completely new territory. In September, she said that she would be streaming on Twitch less. In a video, Pokimane talked about the “rat race” of Twitch, and said that chasing every trend wasn’t fulfilling anymore. Moving forward, she wanted to make more lifestyle content, and to expand the platforms she publishes on. Since then, she has been more active on TikTok and Instagram. In light of these changes, Polygon checked in with the creator about what it’s been like since making this career shift.

Pokimane’s current contract with Twitch hasn’t stopped her from building a presence on other platforms. Historically, she published other videos on her YouTube channel, like moving videos and travelogs. However, her presence online has historically been through Twitch streaming. Even when the creator went viral on TikTok, it would be because a particularly endearing or funny moment from her stream was clipped and then redistributed via a vast ecosystem of fan and news accounts.

middle part mid life crisis

But now, Pokimane has begun to post more content specifically for