Playful Studios unveils Web3 game and raises $46M for The Wildcard Alliance
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Playful Studios, the maker of Words With Friends and Lucky’s Tale, unveiled a Web3 game and raised $46 million for its The Wildcard Alliance division.
The Wildcard Alliance wants to onboard “the next billion gamers” to Web3 with ease, accessibility, and fun at the forefront, said Paul Bettner, cofounder of Playful Studios, in an interview with GamesBeat.
“This is a really big moment for us and for the team, to finally be announcing this game and finally begin to allow the community to connect with us and to grow around the game with us,” Bettner said. “I’m really excited the whole team is to finally on the next phase of that journey.”
This company differs from all the other blockchain game companies I’ve seen because it has made a playable game before talking about its blockchain technology. And the team has been working on and off on this game for five years.
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While the company was searching for the fun, there were some painful times. Rather than go full tilt with multiple projects, the company made a decision in 2019 to scale down the large team and focus on one main project. Then the pandemic hit and it turned out that was the right thing to do for the company’s survival. The company has since brought many of those employees back.
It isn’t ready yet as it is in the pre-alpha stage, but I’ve seen Bettner play it.
“Five years ago, we had this
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