Nintendo has confirmed that the Switch will not get a price cut before April 2024. The company also commented on whether or nor $70 will be the standard price point for Switch games going forward. The English translation of a recent investor Q&A is available now, and regarding price cuts… don't expect one soon.
Nintendo president Shuntaro Furukawa said the price of certain materials has come down since the Switch launched in 2017, but «overall costs remain high.» Furukawa pointed out that inflation and foreign exchange rates are also not helping Nintendo very much these days.
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«Even if raw material prices decrease, it will take time for this to be reflected in manufacturing costs. Currently, there are no plans to reduce the price of our hardware during this fiscal year,» Furukawa said. «On the other hand, while we also have no plans to raise prices, the yen continues to be weak, and procurement costs remain high, so we will continue to monitor the situation carefully.
Furukawa said. Nintendo's current fiscal year ends on March 31, 2024.
Console prices typically come down over time due to falling component costs strategic pricing initiatives. That hasn't happened with the Switch so far, though. The system launched in 2017 at $300 and it's stayed that price ever since. The Switch has sold more than 125 million units so far, but sales are now slowing down in the system's seventh year on the market.
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