Nintendo's history with film has been rocky ever since the release of the Super Mario Bros film in 1993, which has come to be regarded by many as one of the worst video game adaptations of all time. This perhaps stopped Nintendo from licensing its intellectual property for films ever since its release. However now, the company is taking steps to return its properties to the big screen, and it has just announced the acquisition of film studio Dynamo Pictures, soon to be known as Nintendo Pictures.
The release of the Super Mario Bros movie in 1993, directed by Rocky Morton and Annabel Jankel, was met with widespread negative response from both audiences and critics, with many feeling the film failed to respectfully adapt the video game series. Mario creator Shigeru Miyamoto even commented on this once in an interview, claiming the film spent more time referencing the game than actually being an entertaining film itself. This sparked Miyamoto to begin talks with Despicable Me studio Illumination in 2016, renewing interest in an animated Super Mario Bros movie that is now in production and will release in April 2023. Miyamoto will serve as a producer for the film.
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With renewed interest in film and TV adaptations of its IPs, it seems Nintendo has made preparations to begin work on more projects like the upcoming Mario movie. One of these might begin with building an internal film studio, at least if its newest acquisition of Dynamo Pictures is anything to go off. NIntendo announced the acquisition of the Japanese CG production company today, which it will rebrand as Nintendo Pictures when the deal closes in October. Nintendo previously worked with Dynamo on the Pikmin
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