Is your Instagram Explore page filled with posts you're not interested in? Perhaps you're a Marvel fan, but your Explore page is filled with DC content. Fortunately, it's simple to reset your Instagram Explore feed and customize it to show the content you actually want to see.
The Instagram Explore page is designed to mainly show photos and videos from accounts you don't follow—hence "Explore." The company introduced this section to help you discover more accounts that align with your interests. But how does Instagram decide what you actually like to watch and subsequently show similar content on the Explore page?
Instagram uses a series of machine learning models that operate in the background to monitor your activity and deliver tailored results closely. These models continuously learn from and adapt to your behavior on Instagram. For instance, if you regularly engage with MotoGP content, the models will suggest similar posts on your Explore page. However, if your interests shift to F1 content over time, the models will adjust their recommendations to focus on F1 content instead of MotoGP.
These machine learning models observe activities such as the posts you interact with, accounts you follow, content you share with your friends, reels you view in fullscreen, posts you save, the time you spend watching a particular reel, and several others.
In addition to determining which posts you will see on your Instagram Explore page, these models also determine their ranking. A post that these models deem more valuable to you based on their analysis of your activity will be displayed at the top of the page compared to a post that you are less likely to engage with.
Now that you have a brief understanding of how Instagram decides what to show you on your Explore page let's look at how you can reset it and make it show the content of your liking.
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