The Marvel Cinematic Universe as it currently exists, counting only the films and the Disney+ series, would take 88 hours and 27 minutes to watch in full. Imagine a new audience member, eager to check out the biggest phenomenon in entertainment history, and standing at the precipice of that mountain.
Now, very few Marvel fans would ever honestly say that a viewer needs to take in every minute of that almost four-day uninterrupted marathon to understand what's going on. A ton of the individual works stand on their own or explain themselves enough to get by unaided. But is the franchise headed towards a point of complete incomprehensibility? And are the Disney+ shows the tipping point?
Moon Knight: Things Season 1 Sets Up For The Future Of The MCU
The longest MCU film remains Avengers: Endgame at 181 minutes, just barely crossing three hours. The shortest Disney+ MCU series is Hawkeye, at 288 minutes, with many of the other shows coming in just under 300. Obviously, a season of television is longer than a film; the alternative would be bizarre. The problem at hand is that the massive branching narrative hides aspects of itself away across countless films, often leaving it unclear what one would have to watch to understand the next big blockbuster. Casual viewers are often left looking up guides to determine which pieces of the universe they have to make it through before they can understand the one they actually want to see. This is a bizarre problem for the consumer, but it's the clear goal of the studio: get audiences to watch as much content as possible. But it could be backfiring.
Take, for example, a moviegoer who has never seen an MCU project, but is a huge Sam Raimi fan and would like to see Doctor Strange in Multiverse
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