Earlier this week, Epic revealed its latest cross-marketing campaign, which brings Tesla's Cybertruck—a vehicle that's earned four NHTSA recalls in seven months and has been called a «guideless missile» by safety experts—to Fortnite. The announcement earned a rare sense of unity from Fortnite players, though perhaps not the one Tesla might've hoped for.
https://t.co/5YwewuChVV pic.twitter.com/on3EYWnxOHJuly 22, 2024
On X, users reacted to the crossover by declaring open season on Fortnite Cybertruck drivers, with players making a general commitment to focus fire on the detestable polygon as soon as they see it—all other targets be damned.
there's an unspoken rule amongst a lot of players that they will drop whatever they're doing to force a cybertruck user back to the lobby. it's your civic duty to uphold this honor code. https://t.co/OfDED0AeC4July 22, 2024
i propose a new fortnite rule: if you see someone in a cybertruck, you are now in a truce with everyone else in the lobby until they’re taken out. this repeats as many times as necessary until everyone that bought this stupid thing is gone. normal gameplay proceeds. https://t.co/jd93Jt11ExJuly 22, 2024
It's not just Fortnite players expressing Cybertruck discontent. Some of Fortnite's own developers have shared their frustration with seeing Tesla's infamous truck/icon of excess in the game. Making sure to clarify that their opinions are their own, Fortnite producers Robby Williams and Kyle Wynn made their Cybertruck stances clear: «Destroy on sight.»
Reminder that opinions are mine and mine alone.Destroy on sight
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