Elon Musk Just Made Twitter Irresistible To Content Creators, Even Those Who Hate His Guts
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A compelling proposition. That’s how Twitter’s latest changes, announced by Elon Musk in his characteristically effusive tweets, could be described. The world’s richest person appears to be placing his bets on a scenario where some of the best content creators would continue to countenance his supposed toxicity in light of Twitter’s unmatched reach and appeal.
The Twitter Blue premium subscription tier is available for $8 per month or $84 per year. The subscription entails the coveted blue checkmark as well as access to a number of features, including the ability to edit tweets.
Apply to offer your followers subscriptions of any material, from longform text to hours long video!
Just tap on “Monetization” in settings.
— Elon Musk (@elonmusk) April 13, 2023
A couple of hours back, Elon Musk took to Twitter to announce that creators would soon be able to provide their subscribers and followers with a wide variety of content, ranging from long-form text to hours-long videos. These changes would place Twitter as the direct competitor of Google’s YouTube. This subscription option is available to all users who are above 18, have at least 500 followers, and have posted a minimum of 25 tweets within the last 30 days.
For the next 12 months, Twitter will keep none of the money.
You will receive whatever money we receive, so that’s 70% for subscriptions on iOS & Android (they charge 30%) and ~92% on web (could be better, depending on payment processor).
After first year, iOS & Android fees…
— Elon Musk (@elonmusk) April 13, 2023
Additionally, in what constitutes a coup de grâce, Elon Musk announced that
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