"Doing bad boy things adds to the brand story" - Fans react as Ludwig unveils official mascot for Moist Moguls
On March 26, 2023, YouTube Gaming star Ludwig unveiled Mogi, the official mascot of his professional esports team Moist Moguls. The announcement quickly went viral on Twitter, garnering over 15.9k likes in just a few hours. The streamer showcased four images of the joyful water droplet:
Hundreds of community members reacted to the update, with Twitter user @NeverOnYatus commenting:
The online community shared heartfelt messages about the streamer's announcement. Moist Moguls' member, aproto, reacted to Ludwig's post, writing:
Twitch streamer DansGaming also commented on the mascot, saying that it was "so moist":
YouTuber Daily Dose of Internet stated:
Twitch partner ACozyGamer praised the mascot and claimed that it resembled a character from the popular sidescrolling action game Cuphead:
Numerous community members were looking forward to buying the Mogi merchandise:
Some pertinent fan reactions were along these lines:
Ludwig "leaked" Moist Moguls' new logo and mascot during a livestream on March 25, 2023. He mentioned that Mogi is an amalgamation of the logos of Moist Esports and Mogul Moves:
He described Mogi as a "cute little guy" and explained the various poses:
The former Twitch streamer continued further, adding:
Ludwig also explained why Mogi was smoking in one of the images:
For context, on January 26, 2023, Ludwig announced that he had joined Moist Esports as a co-owner. A month later (on February 27, 2023), the Los Angeles-based personality revealed the formation of his professional Valorant esports team, Moist Moguls, and announced the roster the same day.
His team is currently participating in the NA Valorant Challengers League.
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