Animoca Brands and Planet Hollywood launch Club 3 as a physical private club with Web3 perks
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Animoca Brands and Planet Hollywood are launching Club 3, a physical private club with exclusive perks and programs for the Web3 community.
Animoca Brands, which advances digital property rights through Web3 tech such as non-fungible tokens (NFTs), has formed the joint venture Meta Hollywood with Planet Hollywood.
Club 3 is a members-only club that will act as the physical meeting place for the greater global community involved in Web3, NFTs, and open metaverse industries.
The first CLUB 3 location will open in the heart of the famous Sunset Boulevard in Los Angeles, California, in the second half of 2023. It will be a 10,000-square-foot facility consisting of diverse dining options, including a main dining room and a rooftop restaurant, eclectic bars and a cocktail lounge, meeting rooms, karaoke rooms, and other facilities.
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Additionally, Club 3 will offer fully programmable areas for experiential events that will be available both in person and virtually, such as industry events, community meetups, talks, experiences, seminars, AMA sessions, and more.
Following the opening of its first location, Club 3 plans to expand in multiple iterations in the world’s most popular cities, including New York, Miami, Tokyo, London, Paris, and Hong Kong.
Club 3 will offer four types of memberships: Founding, Social, Global, and Corporate Memberships. Membership perks will include access to amenities with respect to the membership type and all
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