Xbox Series X|S Is Getting Trounced by PS5, Microsoft Weirdly Reveals | Push Square
The funniest thing about the never-ending Activision Blizzard acquisition saga is how it’s prompted tech giants Microsoft and Sony to undermine their own businesses. Case in point: during a media briefing in Brussels earlier today, the Redmond firm proudly (?) declared that Xbox has a global market share of just 30 per cent compared to PlayStation’s vastly superior 70 per cent. Nintendo, apparently, doesn’t exist.
Microsoft didn’t stop there with the cold hard numbers: it said in Europe the split is 80/20 in Sony’s favour, and it added that PS5 outsold Xbox Series X|S by a ratio of 69/31 towards the tail end of last year. Given how unbelievably aggressive the Japanese giant has been with its marketing in 2023 thus far, we can only imagine that gap is continuing to increase.
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Squeaky bum time
The Xbox maker appears to believe that by sharing these numbers, regulators will take a sympathetic view of the trillion-dollar firm and pass its proposed $69 billion acquisition of Activision Blizzard. But we’d argue Sony’s success is built on decades of consistent quality, great global localisation, and massive worldwide advertising campaigns. No one is stopping Microsoft from capturing a bigger piece of the pie, but apparently it doesn’t want to put in the hard yards.
A true PlayStation veteran, Sammy's covered the world of PS gaming for years, with an enormous Trophy count to prove it. He also likes tennis games way more than you.
Oh cmon… they have to try a bit harder than that. Too easy to call bs on the numbers when they pretend nintendo doesn't exist and that their market is the hardware sales, rather than the live service.
@Nem they are UK's CMa findings ,blame them for not Including nintendo
Even if sony had
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