Xbox: AI's influence and future are unwritten
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Haiyan Zhang, Xbox's general manager of gaming AI, kicked off her DICE fireside chat with the ESA's Stanley Pierre-Louis by reminding attendees the technology has been around for decades.
"In the 1950s, early AI research used games like chess to figure out what intelligence actually means. [It was used] to devise our rules that would mimic behavior and reason like humans in order to play complex games," said Zhang.
"In the last decade, we've seen video games be used as environments in which to train AI rules and models and to push forward the state of the art on the science. Games like Pac-Man to Zuma's Revenge and Pitfall have all been used by AI researchers as a way to accelerate the work that they're doing."
The general manager explained that AI and its utility within the games industry have evolved into a new set of tools and resources.
"This has opened up new opportunities for us in the video game space and society in general," said Zhang.
Following Chat GPT's release in November 2022, generative technology has become ubiquitous across sectors and AI has become a topic of conversation for both business and government leaders alike.
However, Zhang said there should be some caution when considering the possibilities of the technology.
She explained, "Sometimes when these meetings happen, we get dazzled by the technology and we focus too much on technology for technology's sake. When ChatGPT released, all my friends said, 'oh, I tried this and it worked well.' I believe that technology is a set of tools and it really brings value when you can use those tools to help people bring new meaning into these lives."
The AI executive said that when creating resources, people should be supported rather than replaced. Regarding game development, Zhang explained that it requires understanding what people need, finding the right uses of AI, and creating solutions.
"It's not about the tools, it's about the
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