Virtual avatars of humans have become a rage on social media. Some virtual influencers even have a following as high as 6 million on Instagram. Krafton, the popular battle royale game PUBG developer has launched the first images of its virtual human Ana. She was supposed to be unveiled in the month of February through a technical demonstration, however, that didn’t work out. Powered by hyperrealism, rigging, and deep learning, Ana has been designed to “engage a global audience and help establish Krafton’s Web 3.0 ecosystem.” Ana has been developed using Unreal Engine and the developer says that Ana “displays a hyper-realistic appearance, blurring the lines between a digital character and a real human”.
Ana possesses human-like features, such as the baby hairs and fluff on her skin. The highly-advanced face rigging technology delicately expresses the movement of the pupil, fine facial muscles, and wrinkles, and enables the natural joint movement across the entire body to make her look real. The company has used advanced voice synthesis to help create Ana’s voice so that she can act and sing like a real human. Also Read: 5 PUBG facts you probably didn't know
Josh Seokjin Shin, Head of the Creative Center of Krafton said, "Ana is a hyper-realistic virtual human created by Krafton’s unparalleled technology. We expect her to attract the interest and popularity of Gen Z around the world.” He also shared that Ana will release an original music track and expand her scope of activity as an influencer into various areas across entertainment and esports. Also Read:
Krafton will launch Ana via an original music track first. The South Korean game company will share more information about Ana later this year through images, videos and
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