Project Ava is Razer’s stab at an all-knowing AI gaming copilot

digitaltrends.com:

Razer unveiled a new conceptual tech project at CES 2025 that it has dubbed Project Ava. The hardware company calls it “the ultimate AI gaming copilot,” as it would theoretically help players get through tough spots in games and act as a personal esports coach.

Every year, Razer reveals a few conceptual products at CES. These are more aspirational experiments rather than actual products, but they sometimes become a reality after the show. For instance, Razer revealed an RGB face mask during the height of the COVID-19 pandemic in 2021. That later became the Zephyr, a smart mask that landed Razer in legal trouble after users claimed the company misrepresented its N95 certification. This year’s concept is likely to stir up some controversy of its own.

Project Ava is an AI assistant that could theoretically have multiple functions. For esports players, it could generate post-game reports that give players tips on how to improve. Razer also claims that it could assist players more generally in games by helping them solve puzzles, beat bosses, or complete quests by drawing on community knowledge. It could even help players optimize their game’s graphics settings with a click of a button, in theory.

In a demo video, Razer shows Ava running during a Black Myth: Wukongboss fight. A robotic voice barks out tips as the fight progresses, explaining which attacks to dodge and what to do once its health bar drops below 20%. During CES, Razer showed off a demo of it being used during a round ofDota 2.

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Project Ava’s natural language is built on Llama, Meta’s open-source AI model. From there, Ava was trained on individual games, though Razer says that similarities between genres may