Nintendo Announces New Joint Venture With DeNA Called Nintendo Systems
Nintendo has officially announced Nintendo Systems, a new joint venture they have launched with DeNA.
As reported by Video Games Chronicle, Nintendo Systems has shared this message on their official website:
“Nintendo Systems was born in April 2023, led by a team of engineers from Nintendo and DeNA to create a system that facilitates the delivery of Nintendo’s entertainment to our customers.”
Nintendo Systems further describes their role as “development and operation of systems related to the digital part of Nintendo’s business”, and “planning, development and operation of new services”.
What Nintendo Systems is supposed to do exactly isn’t quite clear at the moment. But we can start by talking about what we definitely know Nintendo Systems is not, or is no longer going to be about.
Nintendo’s first venture with mobile company DeNA was in making Nintendo mobile games, using Nintendo’s IP. Among the games Nintendo made with DeNA are Mario Kart Tour, Fire Emblem Heroes, Miitomo, Super Mario Run, and Animal Crossing: Pocket Camp.
Nintendo’s other ventures in mobile gaming include an original property, Dragalia Lost, Pikmin Bloom, Dr Mario World, and of course, Pokemon Go.
Nintendo’s mobile ventures have had varying degrees of success. Even without the access to confidential information, however, it’s well known that these mobile ventures are generally seen as disappointments.
Throughout their time making games with DeNA, Nintendo have reported that their mobile division made revenue, but hardly enough money to take over the company’s efforts. Similarly, other mobile companies demonstrated they were very well capable of competing with Nintendo on mobile, in terms of revenue, popularity, MAUs and other metrics.
The most
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