Massive 2,500-Page Google Document Leaked, Exposing Secret Search Ranking Algorithms

wccftech.com:

Only Google knows what factors it takes into account when considering the ranking system on Search. Well, we might now have the answer to this, sort of, as the company's internal document has been leaked online. Apart from sharing guidelines and hazy details, Google does not let users know exactly what is required for their pages to rank, and it might be for good, as everyone running in the same direction could hog the system as well. It appears that a hefty document has been leaked and Google has not commented on the situation as of yet.

Google did not comment on a leaked document that details how its search ranking works

Google accidentally published the document online, which was shared by Rand Fishkin from a software company called SparkToro. Having experience in search engine optimization, Fishkin states that everyone in the field should take a look at it. While the document was published by Google itself, it appears to be an accident rather than a deliberate action for a better understanding of the search algorithm.

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The document titled "Google API Content Warehouse" contains information related to internal APIs and explains what factors and components affect search results. This clearly means that the document is basically a cheat code to rank on Google, but it is not as simple as it looks. The entire document is 2,500 pages long in total, and while some components are older, others could be classified as more recent. Users can also get a rough idea from Google's leaked documents of what works and what doesn't, detailing what factors are crucial to rank on search.

Google mistakenly made the document available on GitHub on March 27, and once it gained enough traction, it was pulled back or deleted on May 7. However, since indexing was carried out by a third-party service, a copy of the leaked Google