How to monetise and build your business on YouTube
You must have surely seen so many people making money on YouTube and would be wondering about how they manage to do that. Well, in case that is your goal, then find out how to monetise and build your business on YouTube. Indian creators and artists have been able to transform their creativity into viable businesses on a foundation provided by YouTube. Experts at Oxford Economics estimated that YouTube’s creator ecosystem contributed Rs.6,800 Cr to the Indian GDP in 2020. YouTube shares revenues directly with creators with its YouTube Partner Program (YPP).
There are as many as 8 different ways for creators to earn revenue in India on YouTube. This has ensured that the number of YouTube channels making Rs. 100K or more in revenue is up over 60%, year over year (a/o June 2021). How to grab a piece of the action?
Ads have been at the heart of creators' revenue streams, and they remain the primary way for creators to earn money on YouTube. Once in the YouTube Partner Program (YPP), creators can decide for which videos to turn on ads.
YouTube Premium is a paid subscription service that offers members ad-free content, background playback, downloads, and premium access to the YouTube Music app.
With channel memberships, creators can offer exclusive perks and content to viewers who join their channel as a monthly paying member at prices set by the creator. Creators can utilize channel memberships to share exclusive educational videos, exclusive access to content on relevant topics with their audience.
Fans watching livestreams and Premieres can purchase a Super Chat: a highlighted message in the chat stream that stands out from the crowd to get even more of their favorite creator’s attention. Take for instance: many of our leading
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