The hype cycle for Gotham Knights is heating up. Its October 25 release date is drawing ever closer, and as several major titles drop out of 2022 and into 2023 (Avatar being the latest in a long line), Gotham Knights has a lot of open road to be this year's October Surprise. I've been a little confused with how the trailers have been released so far though.
First we had a trailer for Red Hood, then (at Summer Game Fest, for some reason), the assless wonder that is Nightwing. Robin was next, and now at San Diego Comic-Con, we've had our Batgirl trailer. Presumably at some point we'll get a trailer with them all together, but this drip feed promotion has always struck me as a little odd. That was until I heard that Warner Bros. is marketing Gotham Knights as four games in one, depending on which character you choose. Then it made perfect sense. I don't believe it, but it at least makes perfect sense.
I just don't think Gotham Knights will offer four games in one. I'd love to be proven wrong, but I expect to be proven right, and in a world of endless hype and marketing, I see it as my job to provide a reality check. The last game to promise us multiple games in one thanks to character choice was Cyberpunk 2077. I know there were a lot of broken promises with that game, and a lot of factors that hampered development, but it was just one game in the end. A different intro, one extra mission, and then the same game. Gotham Knights isn't even really offering that, but instead a different feeling. This has not yet been made into a major marketing ploy, so I can cut Warner Bros. a little bit of slack, but I think we're going to look back on the 'four different games' claim and judge it to have been misleading.
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