Artificial intelligence massively disrupted the tech world. Suddenly, an algorithm can replace a programmer, designer, musician, or writer.
Trained on a large subset of internet data, ChatGPT showed prowess in digesting and outputting video, audio, images, and text.
These qualities make up the entertainment industry, and gaming is also about to take a hit. Massive titles like Red Dead Redemption 2 took years to make. The game has over 60 hours of unique music and 30 square miles of terrain. With the help of AI assistants, all that work could be completed in a few days.
Creating a new title won’t take millions of dollars, and gaming could become as competitive as the music industry.
AI would crumble to dust if massive corporations didn’t plan on using it. But the scary part is that companies like Ubisoft, Roblox, and Unity are integrating AI tools.
Ubisoft created Ghostwriter. It’s a tool that helps them develop an in-game dialog between characters. Roblox created tools to draw materials and landscapes from the text. Unity is creating a marketplace for AI tools. EA and Google will use AI in game testing. The list goes on.
There’s a massive opportunity in generative AI, and big studios are capitalizing on it. They have the data to train algorithms. They can decrease costs and increase output to launch several titles yearly instead of once or twice a decade.
Plus, they’ve got the marketing budgets to obliterate every indie or up-and-coming studio.
Startups will fail, and corporations will succeed. Having an AI co-pilot by their side can make them unstoppable. However, many unions and lawyers say plagiarism is a feature that comes with artificial intelligence and machine learning.
Every AI algorithm has been trained on human data.
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