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GGWP has announced that it has raised $10 million in funding for its AI-based platform for moderating community behavior in multiplayer games.
GGWP also said it will be providing free access to its moderation tools for all developers, with different tiers of payment for more services. The company is introducing a “free to use” model.
It focuses on using AI to scan text chat in multiplayer games for toxic behavior and then notifying community moderators when it finds a need for action, such as banning players, said Dennis “Thresh” Fong, CEO of GGWP (which stands for “good game, well played”) in an interview with GamesBeat.
“We’re a comprehensive game moderation platform. And so what that means is we have solutions that we think are best in class across a number of different factors,” Fong said. “When some people talk about moderation, they’re usually talking about either chat or voice chat moderation. So we have a solutions in text chat that is a lot more than just a keyword.
He added, “We use contextual AI to figure out and detect behaviors that are typically very difficult to detect.”
The company has been working with dozens of developers over the past year and is now ready to make the platform available to everyone. Samsung Ventures and SK Telecom Ventures led the round.
GGWP was founded by games entrepreneur Fong, a former top professional gamer; Crunchyroll founder Kun Gao; and data and AI expert George Ng.
“We have felt from the start that all developers should be able to support the healthy online experiences that players deserve,” said Fong. “Even the best-staffed developers can’t keep up with even a
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