Even the Google Trial Is Talking Up the Taylor Swift-Travis Kelce Rumors
ChatGPT doesn't know whether Taylor Swift is dating Kansas City Chiefs tight end Travis Kelce.
That example was used by Microsoft Corp. executive Mikhail Parakhin this week at the US Justice Department's landmark antitrust trial to illustrate how Alphabet Inc.'s market-dominant Google search engine can't be easily replaced or challenged by new technologies, such as chatbots.
The OpenAI chatbot allows users to type in a query and receive a written response, but the data used to train the artificial intelligence system is based on older information culled from the web. Without fresh data — the type provided by users searching for new topics like the pop singer's latest beau — it's unlikely to provide an accurate answer.
Swift's rumored new boyfriend Kelce, the two-time Super Bowl winning US football player, won't show up in ChatGPT, but it will in Microsoft's Bing search engine, Parakhin told US District Judge Amit Mehta, who is overseeing the case in Washington DC.
The chatbot “is used for reasoning and for providing the answer, but the base information is coming from search,” said Parakhin, who joined Microsoft in 2019 after a stint as the chief technology officer for Russian search engine Yandex NV.
The Justice Department's antitrust lawsuit against Google involves conduct as far back as 2002. But antitrust enforcers say the case is likely to impact the future of the internet as tech companies begin to incorporate artificial intelligence into products.
Lunar Scale
A key disagreement at the trial has been over a search engine's “scale,” a term that refers to the amount of data it collects from websites and users. Search engines crawl the web to create an index — a map that makes it easier for the search engine to quickly
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