The opinions surrounding Marvel's latest superhero blockbuster have been extremely polarized, to say the least. Some feel that the film overpromised and under-delivered, while others were extremely happy to see their favorites return. In the cross-over between those two ideas, however, a few fan favorites didn't get the showcase they could've received.
Thor: Love and Thunder had a lot of positive selling points in its marketing campaign. It's the sequel to the hugely popular Thor: Ragnarok, it's the return of visionary director Taika Waititi, it's the adaptation of an iconic comic book storyline, and it's the culmination of several films of romantic tension. But, the trailers chose some less savory elements to focus on as well.
Thor: Love and Thunder Review
Though Marvel is unquestionably the king of the cinematic universe model, even it is starting to show some wear and tear over its lifespan. Savvy viewers have always been aware that the primary reason the MCU exists is to tie all of its disparate media properties together to create one eternally profitable super-property. This is theoretically fine, it allows them to throw in as many cameos as they like and ignore anything that doesn't land. The problem comes when this marketing strategy seeps past the trailers and into the films themselves. Thor: Love and Thunder seems to include an unfortunate example of this, in the form of the Guardians of the Galaxy's glorified cameo.
If one could go back and talk to a Marvel fan around 2012 and explain that the most popular characters of the MCU now include a talking raccoon and a reincarnated tree, it'd be quite a shock. That is, however, the situation fans find themselves in. James Gunn took a group of ragtag space adventurers
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